April Fools’ Day: 8 brands that dropped cringey online pranks

Get ready for posts created by your least favorite person in the office Slack chat.

Oof.
Credit: bymuratdeniz / E+ / X

Not to sound hyperbolic, but April Fools’ Day is the worst. Not because of all the shitty pranks by attention-starved YouTubers, but because of the shitty pranks by attention-starved multinational corporations.

April Fools’ Day is meant to be light-hearted and fun, but nothing takes the winds out of its sails than the onslaught of bad brand jokes. Thus to our torture, and to save you some time, we’ve gathered some of the worst April Fools Day tweets made by companies that are supposedly worth millions of dollars. Allegedly, all the money can’t go to funnier jokes.

8 brands that dropped the cringiest online pranksFunnily enough, X kicked things off for us “announcing” that the company is planning on making all DMs, drafts, and bookmarks public as part of its effort to “celebrate transparency.”

Tweet may have been deleted

X CEO Elon Musk added to the cringe by tweeting that he’d be joining Disney as its new Chief DEI Officer to help make its content “more WOKE.”

Tweet may have been deleted

On the more light-hearted side of cringe brand tweets, Oreo announced that the cookie and the creme were going through a severe divorce and that each would be offered separately.

Tweet may have been deleted

Several other food brands followed suit with similar fake announcements, although Burger King has stayed suspiciously quiet (I wonder why?).

Tweet may have been deleted

Eye-rolling jokes and poor taste announcements aren’t just limited to food brands on this day. Tech companies love this sort of stuff — just look at the Nothing phone company that posted about its new “Micro Phone” cause “size doesn’t matter.” Or Tinder posting a LinkedIn ad for a VP of Ghost Hunting.

Tweet may have been deleted

This one isn’t much of a bad April’s Fools joke, it’s just insane. See Duolingo On Ice: The Multilingual Musical. This is actually real and going on tour soon.

Tweet may have been deleted

Assistant Editor, General Assignments

Currently residing in Austin, Texas, Chance Townsend is an Assistant Editor at Mashable. He has a Master’s in Journalism from the University of North Texas with the bulk of his research primarily focused on online communities, dating apps, and professional wrestling.

In his free time, he’s an avid cook, loves to sleep, and “enjoys” watching the Lions and Pistons break his heart on a weekly basis. If you have any stories or recipes that might be of interest you can reach him by email at [email protected].

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.