BETBY expands LatAm presence with Juan Pablo Barahona as Regional Director

BETBY continues to strengthen its global presence with the appointment of Juan Pablo Barahona as Regional Director for Latin America.

With over 17 years of experience in management, administration, marketing and sales, Barahona has built a distinguished career in the betting and gaming industry. His experience extends to the online media, technology, hardware and software sales sectors, serving retail, government and e-commerce channels.

Throughout his career, Barahona has successfully navigated the Latin American market, holding key positions in leading industry organizations such as Entain or Betway Group and tech giants. His extensive experience and deep market knowledge make him an important addition to BETBY’s expansion strategy in the region.

In his new role, Barahona will be responsible for developing BETBY’s regional business, strengthening partnerships and consolidating the company’s position as a leading sports betting provider in Latin America.

Juan Pablo Barahona, Regional Director of BETBY in Latin America, commented:

I am delighted to join BETBY at such a pivotal time in the company’s growth journey. The Latin American market presents tremendous opportunities and I look forward to leveraging my experience to expand BETBY’s presence and build strong relationships across the region.

Chris Nicholopoulos, Chief Commercial Officer of BETBY, said:

Juan Pablo’s extensive industry experience and deep understanding of the Latin American market make him a key asset for BETBY. As we continue our global expansion, his leadership will be instrumental in strengthening our presence and delivering cutting-edge solutions tailored to our partners in the region.