Conservative Media Voice Matt Walsh Goes Undercover as DEI Trainee in ‘Am I Racist?’ Doc

Conservative politico, podcaster, media personality and provocateur Matt Walsh is on a mission to answer a complicated question in the forthcoming documentary Am I Racist?

The Justin Folk-directed film, described as a “social experiment,” comes from the Daily Wire and Digital Astronaut and will mark the company’s first theatrical launch for an in-house production with distribution handled by SDG Releasing.

To introduce the doc, Daily Wire dropped a trailer on Tuesday that finds Walsh on said mission as he attends anti-racism workshops, crashes private intellectual dinner parties and conducts sit-down interviews with experts and everyday Americans alike on the fiery subject, all the while playing the role of “a bumbling, zealous DEI trainee,” per Daily Wire. One such expert is author Robin DiAngelo, who penned White Fragility: Why It’s So Hard for White People to Talk About Racism.

“Growing up in the ‘90s, you never thought much about race. Sure, you noticed but it never really seemed to matter that much — at least not to me,” Walsh says in a voiceover as the trailer opens. Then Walsh is seen speaking to a woman who reminds him that being a white, straight, cisgender man means he’s at the top of the pile. He then asks a group of people, “Am I racist?”

As a way to find an answer, Walsh sets off on his undercover mission. “If I’m going to sort this out, I need to go deeper undercover. If I want to be an ally, I need to look like one.” Walsh then dresses the part by putting on a tweed blazer, changing his glasses and wearing a wig with ponytail in a ensemble that makes him appear academic.

Am I Racist? marks Walsh and Folk’s second doc for the Daily Wire, following their collaboration on What Is a Woman? That 2022 release tackled “the changing concepts of sex and gender in the digital age, particularly the transgender rights movement, anti-transgender bigotry and what it means to be a woman.” Am I Racist? is produced by Charlotte Roland, Brian Hoffman, Walsh and Folk. Sean Hampton and Benyam Capel serve as co-producers, with Dallas Sonnier, Jeremy Boreing, Caleb Robinson and Ben Shapiro taking executive producer credits.

“I can’t think of a more appropriate film for the Daily Wire’s first original theatrical release than Am I Racist?, said Boreing, Daily Wire co-CEO. “What Is a Woman? changed the national conversation on radical gender theory, effectively killing the issue and DEI is the next pillar of the woke mind virus that’s about to topple. DEI culture is one of the most toxic plagues in American life and Matt Walsh and Justin Folk have masterfully and hilariously exposed it in this movie.”

The film is scheduled to hit theaters Sept. 13.

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