Evision and Hearst Networks Emea Form Strategic Partnership to Enrich Viewer Experience

London – WEBWIRE – Tuesday, September 17, 2024

evision and Hearst Networks EMEA announced a multi-year strategic partnership to bring the flagship channels, The HISTORY Channel, HISTORY2, and Crime+Investigation, to audiences in the UAE.

The channels, available on eLife TV, expand evisions already extensive library of over 600 channels, enabling subscribers to enjoy high-quality programming with captivating historical narratives and thrilling crime documentaries.

Olivier Bramly, CEO, evision, said: Combining our extensive distribution network with Hearst Networks EMEAs exceptional content, we are excited to bring these world-class channels to a wider audience in the UAE. This collaboration demonstrates our shared focus on delivering exceptional entertainment experiences.

HISTORY is a global leader in factual entertainment with over 500 hours of new and exclusive programming and a roster of A-list talent. The channel continues to captivate audiences worldwide with immersive explorations of human history and achievement. HISTORY2 complements the flagship brand by offering a curated viewing experience into specific areas of historical inquiry. CRIME + INVESTIGATION delivers a compelling mix of true crime programming to over 100 territories worldwide, providing exclusive insights into criminal investigations and notorious criminals.

Adrian Pilkington, Chief Operating Officer, Hearst Networks EMEA, said: Were thrilled to partner with evision to launch our portfolio of premium channels. Viewers will now have access to our amazing content featuring captivating and entertaining history and thrilling true crime investigations.

Sunil K. Joy, Head of Content, evision, said: Traditional linear TV remains a dominant force in the entertainment business due to its broad reach and established audience base. The perceived brand credibility associated with such premium network TV channels along with compelling narratives and insightful analysis continue to draw significant viewership and is a great value addition to our Pay TV services.

The channels will be available on eLife TV, through Western, Western Plus and Asiana Premium Packs. Extending the partnership, Hearst Networks EMEA also plan to launch free ad-supported television (FAST) in the MENA region through STARZ ON, enabling a wider audience to discover incredible shows for the first time.

About evision, from e& life

Headquartered in Dubai, evision, the media & entertainment arm of e& group, stands as the largest industry player in the MENAP region, with more than 6 million users, including flagship entertainment services such as STARZ ON, STARZPLAY, eLife TV, Switch TV, Misr TV, Mobily TV and SHOQ TV.

As a pioneer in home entertainment in the region, evision provides cloud-based content and platform solutions and content management for IPTV, streaming, and mobile in all forms of entertainment across MENAP. With over 20 years of collaboration with major Hollywood studios, independent studios, and regional content suppliers, evision delivers over 600 TV channels and 20,000 hours of on-demand content across multiple languages.

evision owns and operates STARZ ON, a leading top-tier free streaming television service catering to the MENA audience, and hold a majority stake in STARZPLAY, a leading provider of subscription video-on-demand and streaming services in the MENA region, through the consortium led by evision with ADQ. To learn more about evision, please visit http://www.evision.ae/.

About Hearst Networks EMEA

Hearst Networks EMEA, a subsidiary of Hearst, owns and operates premium factual entertainment brands The HISTORY Channel, Crime + Investigation, BLAZE, and COSMO across the UK, Nordics, Benelux, Central and Eastern Europe, the Middle East, Africa, Germany, Italy, and Spain. At Hearst Networks EMEA, we share stories that matter and inspire and entertain viewers with hit franchises (The Curse of Oak Island, The First 48 and Historys Greatest Mysteries), and original commissions (The Hunt for Baltic Gold, Nameless Monsters, and The Royal Kill List). For more information, please visit: hearstnetworks.com.

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