Exploring the ‘Gigi-Fication’ of Bradley Cooper

This time last week, Bradley Cooper and Gigi Hadid were photographed together in London. He was dressed in a pair of star-spangled camo pants, a double-breasted pea coat and a chubby Louis Vuitton beanie that evoked Mini Mushroom from the Super Mario Bros franchise. Here is just a small selection of the reactions to the paparazzi shots that surfaced online: “Why is he dressed like that?”, “Bro seriously needs a stylist”, “They need to break up” and, “Sorry, I can’t get past that hat.”

Gigi Hadid and Bradley Cooper in NYC.

VIKO

If anything, these statements read as a cautionary tale of what happens when a man enters into a new relationship and feels safe and secure enough to express a bit of je ne sais quoi through his clothing. Back in November, Emily Kirkpatrick of the I