Grand Rising Curations to Book Audi Field and Expand ‘DMV’ Concert Offerings
Promoter Dave Niedbalski will lead efforts to program the home of DC United, which would add another venue option in the D.C., Maryland and Virginia market.
Audi Field, home of MLS team DC United
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D.C. Stadium LLC and Grand Rising Curations today announced a multi-year partnership that will expand Audi Field into a Sports & Entertainment complex primed to host concerts and festivals in the Nation’s Capital.
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The deal between D.C. Stadium LLC and Grand Rising Curations will be the first of its kind since Audi Field opened in 2018 as the home stadium for D.C. United of Major League Soccer.
In addition to booking events in partnership with the Audi Field Events & Entertainment Team, Grand Rising Curations will work with national and regional concert promoters and touring companies to program and to book world-class artists seeking a venue play in the District of Columbia, Maryland and Virginia region, commonly referred to as DMV.
Grand Rising Curations is a independent concert promotion company founded by Dave Niedbalski, who has over 20 years of concert industry experience and previously spent 14 years at Live Nation. He also serves on the board of Backline, the music industry’s mental health and wellness resource.
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“It’s exciting to share with the concert community that we’re open for business and the possibilities are endless,” says Niedbalski. “DMV is such a dynamic, diverse, and special market and Audi Field is truly a premier venue — impeccable sightlines, extremely intimate for its size and all the premium spaces and amenities to elevate the experience. Artists and fans will love watching it come to life.”
“Audi Field has been a central hub for sports and entertainment in Washington, D.C. since opening in 2018, hosting D.C. United soccer matches, Howard University football games, and music and culinary festivals. We aim to expand our horizons by adding a robust lineup of concerts and entertainment acts to further establish ourselves as the cultural center of our vibrant city,” said Danita Johnson, D.C. United president of business operations.
Janine Brunson-Johnson, D.C. United senior director of events and entertainment said the team was thrilled to partner with Neidbalski who brings an extraordinary breadth of knowledge and experience to this partnership.”
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