Just 29 Target Baby Products You’ll Quickly Find Yourself Reaching For Every Day
We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
If you’ve got a free hand, chances are one of these helpful items will be in it when tending to your little one.
1.
A tub of OxiClean because laundry piles up real quick, and failing to pre-treat or soak stained baby clothes means you’re going to have to wash them a second (and maybe even third) time. And no parent has time for that.
Target
Promising review: “Go-to stain remover! I love OxiClean and love the added bonus of scent! I incorporate this product into my towels, which tend to get stained and smelly after lots of use. This helps get the stains out, and they come out smelling so fresh!” —Jem
Price: $9.59Â for a three-pound tub (also available in a five-pound tub)
2.
A magic jar of Aquaphor Baby healing ointment that’ll keep any irritated, chafed, or chapped skin in check and restore it to its healthy (and not angry) levels of smoothness.
Target
Promising review: “Both of my babies had eczema-like patches of skin. My son, more so than my daughter. I bought this and used it on them often, and it cleared them right up. I also have dry feet. After a shower, I slather this on and put on socks, and in the morning, I’m slipping on my carpet, my feet are so soft. I buy the jar because it keeps all of us smooth.” —HomeDecorLover
Price: $19.89Â (also available in a smaller size)
3.
A Graco Pack and Play so babies and toddlers can stay put. That’s it. Pop them in there, keep your hands free, and give yourself at least a few minutes to do what you need to do.
Target
Promising review: “Our daughter is in her ‘terrible twos’ — she’s getting into everything and ensuring that cleanup is as difficult as possible. She recently discovered ‘mosh pits,” as both of her parents are metalheads, and that’s where we decided we had to do something. Vacuuming with a 2-year-old is hard enough without them throwing an elbow right into your knee. Since we got this, she can disrespect her surroundings without disrespecting them. We can vacuum, sweep, etc., without it disrupting her precious playtime. 5/5″ —DRSARSSRS
Price:Â $64.99 (available in 3 colors)
4.
An all-in-one sterilizer and dryer for baby bottles and toddler essentials that’ll save so much time (dishwasher) and effort (hand washing) while helping banish 99.9% of bacteria, mold, and yeast from every baba nook and cranny.
Target
Promising review: “This sterilizer works great. I have been using it several times daily for the past month, and it is still going strong. Saves me so much time, and has a good carrying capacity.” —Erin M
Price:Â $64.99Â
5.
An eight-piece kids’ modular play sofa, because why buy a regular chair when you could have one that transforms into a fort, a slide, or whatever configuration your tiny architect wants it to be? Filled with high-density sponge, the covers are easily removable for cleaning.
Target
Promising review: “We LOVE our couch! So comfy, easy to clean, and a million ways you can rearrange them for fun! We use these in some form or capacity every day. Highly recommend.” —Singer4life
Price: $105.99 (originally $349.99, available in two colors)
6.
A 10-pack of Mr. Clean Extra Durable Erasers for dealing with nearly any manner of kid-inflicted stain on your walls, tubs, floors, or wherever they can get to. Bonus: These also work great for cleaning dirty sneakers!
Target
Promising review: “I was introduced to this years ago and am now writing a review here. We moved into a previously owned house earlier this year, and the previous owners didn’t take care of their walls and their house in general, so there were a lot of stains and marks on the walls. I used these to remove them, and they worked their magic! I love these and highly recommend them for daily use. I also use these to scrub our sinks and stoves. Everything looks so shiny and new after using these. Also, I can get away with using one sponge for two bathroom sinks and a kitchen sink, so you don’t need to use more than one in one cleaning session.” —tthamkru
Price: $14.79
7.
A set of 12 collapsible drawer organizer bins so both parents and kids can easily find their favorite shirt or pair of socks without tearing the whole room apart.
Target
Promising review: “The perfect addition to organize my son’s dresser. The zipper makes it easy to store them away if you’re not using them. Very sturdy.” —Delana
Price: $29.99 (originally $59.98, available in five colors)
8.
A Dohm classic natural white noise machine because it’s got one job to do, and it’s been doing a spectacular job of it, helping babies, toddlers, kids, and adults get to sleep since 1962.
Target
Promising review: “I started using this sound machine when I first had kids, and I’m never going back! We have one per bedroom for each person and one in our travel bag. Can’t sleep without it!” —Indyk63
Price:Â $54.99
9.
A six-pack of Reel Paper bamboo paper towels for all of those times you forgot to go to the store for regular paper towels, and you’re forced to use fast-food napkins and dish towels to blot out and soak up household messes.
Target
Promising review: “These exceeded my expectations. They obviously won’t be as absorbent or soft as Bounty, but for bamboo, they’re amazing! Go look at other bamboo paper towel reviews; you’ll quickly realize that these exceed the quality of any others. They’re strong, lint-free, and clean well. Yes, they’re not that soft, but they’re not wiping your butt, so you’ll be fine.” —Summer Wilks
Price: $18.29Â (also available in a two-pack)
10.
A Shark air purifier featuring a true HEPA filter that captures 99.98% of airborne particles like dust, dander, and allergens in a space up to 500 square feet.
Target
Promising review: “Love the auto feature!!! It continuously adjusts to the amount of pollution in the air. It kicks into high gear when I blow out a candle on the other side of my apartment, and even when I use hairspray/aerosol products in my bathroom. It’s great to know that all the little things I don’t see are being collected out of my home! It’s easy to turn that feature off, and you can set it on a timer, but I’ve read it’s more beneficial to leave it running on auto. Air purifiers don’t consume as much energy as you’d imagine. It’s incredibly easy to check the filter life as well. 10/10 for this air purifier!” —haley a
Price: $149.99 (originally $199.99)
11.
A two-pack of baby pacifier clips for all those times, yet another binky falls on the floor or gets lost. The pacifier is one item to which the “five-second rule” does not apply.
Target
Promising review: “Love these to prevent losing the binkis! They are super cute, work well, and you can throw them in the washer!” —Mama Bear
Price:Â $7.99Â (available in two colors/patterns)
12.
A two-tier wood bookshelf to display all those favorite books that you’ve read to the kids so many times that you’ve basically memorized the whole thing and don’t even need to look at it. Plus, it holds toys too!
Target
Promising review: “I bought this when we moved to a new state to have the ability to put books in my kids’ room, but also have them learn to put their books away. We love it. It’s very sturdy. Holds about 20–25 books (if you stuff it)!” —MomV
Price: $40
13.
A 7-in-1 high chair that’ll grow with your little one as they take their place at the table with a three-point seat recline and different tray options.
Target
The seven models included: reclined seat, infant high chair, traditional high chair, dining chair, infant booster, toddler booster modes, youth chair, and siblings mode.
Promising review: “Very comfortable and versatile. Easy to clean and store away compared to higher brands. Previously purchased a Lalo high chair, but I see myself using this high chair instead due to its height and sturdiness.” —Flowers2024
Price: $99.99+ (available in three colors)
14.
A spill, mess, and leak-resistant snack spinner food storage container, because little ones demand options when it comes to snacking, and this adds a Russian roulette element for fun.
Target
Promising review: “My toddler uses this every single day. He loves it, and I love the variety of snacks I can put in there. I have tried so many other snack containers and this is hands down the BEST.” —Mwd07
Price: $22.99 (available in five colors)
15.
A two-pack of Stasher reusable food bags that not only help to phase out unrecyclable single-use plastics but can be used to keep almost anything, from snacks and toys to medicine and changing supplies, contained.
Target
16.
An easy-to-clean two-sided playmat to provide a comfy surface for your kid’s activities, especially if their bedroom has hardwood floors and no carpet.
Target
Promising review: “Great mat. Attractive. Cushioned. Great for sitting on while playing and prevents bumps and bruises for kids learning to walk. Dog and cat claws don’t rip it. Can be vacuumed.” —kc9
Price: $179.99
17.
A Frida Baby pacifier medicine dispenser that sends medicine to the side of the baby’s inner cheek, bypassing those fussy taste buds and ensuring that the full dose gets down in there. Also, it doubles as a paci!
Target
Promising review: “Absolutely love the Fridababy Medi Frida Accu-Dose Pacifier! This little thing has been a total game-changer for us. My son needs daily medication, and giving it to him used to be a struggle, especially frustrating when not all of the medication would make it down. But with this pacifier, it’s so easy. He happily sucks on it like any normal paci, and I can slowly push the medicine through without him even noticing. Not a drop comes out of his mouth. It’s seriously the only way I’ll ever give him medicine now. Frida nailed it with this one — can’t recommend it enough to other parents!” —Sarahjane
Price:Â $11.49
18.
A magnetic dry-erase whiteboard because “parent brain” is a real thing, and you’re going to forget more than you remember. This should cut down on a few extra trips to the supermarket.
Target
Promising review: “We purchased this to put on the fridge for shopping/task lists, and it’s perfect. It came with magnets to adhere to the back of the board, and the magnets and adhesive pads are of great quality and adhere well. The marker works great and comes with an eraser on the cap (handy), and the board comes with a bonus magnet.” —KateS
Price: $5.49
19.
A time- and life-saving/changing Baby Brezza Formula Pro Mini for mixing and warming consistently perfect formula-based ba-bas in a matter of mere seconds.
Target
The Baby Brezza has been one of my best investments for year one (and beyond) in Babyland. Late-night feeds no longer become about fumbling, spilling, mixing, warming, and minutes later delivering a so-so bottle to a crying child. No, in seconds, a measured and warm concoction is in hand and then in the baby’s mouth. Just add water to the tank and formula to the dispenser and serve bottles ranging between 2–10 ounces warmed to three different temperatures. The time, effort, and stress this wonderful machine has saved me from is emotionally immeasurable and worth the price tag. It even forces you to clean it after every four uses because that formula gets gunky, and you get lazy. Beyond worth it!Â
Price: $199.99
20.
An extra-large coiled rope basket to toss toys, clothes, grooming products, or whatever. It’s especially helpful for transporting said items that have been scattered around the house back to their room or performing quick cleanups.
Target
Promising review: “I’m very impressed with this storage basket. It can be used to hold toys, blankets, clothes, etc. It can hold a good amount of items as well. My hubby wanted to steal the one I bought to replace his hamper. I ended up buying a second. Good buy!” —QueenB
Price: $15+ (available in two colors and three sizes)
21.
A NutriBullet baby food prep system for making nutritious homemade food for days that can then be easily stored in resealable cups or a silicone freezer tray. Time saver meets money saver!
Target
The set includes the motor base and batch bowl to quickly and easily blend meals, storage containers with a date dial to track freshness, and a silicone freezer tray that stores up to 12 ounces of pre-portioned meals.
Promising review: “Love how small it is. It’s a nice size for my place, that’s a 600 square foot home. Makes great smoothies and chai bowls.” —Target Reviewer
Price:Â $59.99
22.
A 1,344-count (aka the biggest we could find) of Pampers sensitive baby wipes because even after you’re done wiping butts, there’s still sticky hands, dirty feet, and we don’t even know what that is on their face that still needs cleaning.
Target
Promising review: “These baby wipes are great. I no longer have a baby, but I love the fresh, clean feeling after using the bathroom! If they’re safe enough to clean a baby’s bum, they gotta be able to do the trick for me, too!” —youask
Price:Â $47.49Â (available in six other pack sizes)
23.
A rack of painted wooden hooks to hang jackets, hoodies, backpacks, hats, or anything that doesn’t exceed 2 pounds of weight on each hook (that means no hanging from these hooks, kiddos).
Target
Promising review: “I bought one for my son’s room, and it’s very sturdy. My toddler rips coats off of it all the time, and it hasn’t budged. I love it so much, I bought another one for my daughter’s room. I highly recommend!” —Paige
Price: $20
24.
An ultrasonic cool mist humidifier that’ll moisturize air for up to 25 hours straight, helping with anything from dry skin to congestion (for babies, toddlers, kids, and adults). Everyone’s respiratory system wins!
Target
Ideal for rooms up to 250 square feet.
Promising review: “Easy to fill, quiet, good mist, and really improved my son’s congestion. He is two, and we have been using one from his baby shower for some time and saw no improvement; been using this for about a week and saw a quick change in his cough, congestion, and runny nose.” —Cmarie
Price: $39.99Â (available in two colors)
25.
A BPA-free Baby Bum Brush because applying diaper cream with one’s fingers (while totally fine for parents) often results in stains on fabrics and lots of handwashing. This butt-spackler gets that unenviable job done in the quickest and cleanest way possible.
Target
Promising review: “I know it’s probably not the best way to describe it, but it’s like icing on a cake, lol. It glides so smoothly like butter, and best of all, you don’t get your fingers dirty. Also love that it stands on its own, so it’s not lying around somewhere lost.” —Bad candle
Price: $5.99+Â (available in two sizes and colors)
26.
A 12-pack of micro-steam sanitizing bags so you can thoroughly disinfect bottles or breastfeeding equipment by eliminating 99.9% of the most common bacteria and germs. Just add water and pop it in the microwave for as little as 90 seconds.
Target
Promising review: “Such a great product for cleaning bottles, breast pump parts, and even nebulizer cups!! Highly recommend this if you use any of those items! Makes cleaning a breeze!” —Happy Mommy
Price:Â $3.99+Â
27.
A two-pack of spill-proof, dishwasher-safe Munchkin snack catchers to cut down on wasted food and crumbs that spill onto the floor.
Target
Promising review: “My 2-year-old loves walking around with his snacks, and this product makes it possible! He often walks around shaking the snack cup, and I never find his snacks lying around the house because the cup contains them.” —BebeMama
Price: $5.49 (available in two colors)
28.
And a two-pack of silicone Yummy Pouches that are fridge-, freezer-, dishwasher-, and microwave safe. These also stand upright for easy pouring and feature a leakproof lid, so there’s no wasting of precious food here.
Target
Promising review: “These pouches are incredible. They allow my 10-month-old to self-feed and keep the mess to a minimum. I highly recommend these. The only downside is if you squeeze them too hard, the top might pop off.” —Sahm73
Price: $24.99
29.
An 18-pack of hangers because clean clothes need a place to hang out in your kid’s closet. These are strong enough to hold jackets, too.
Target
Promising review: “My go-to for kids’ hangers. Affordable, durable, and perfect size for kids clothing. Doesn’t stretch the neckline but also keeps clothing on them.” —Shayna
Price: $2.50 (available in two colors)Â
Reviews have been edited for length and/or clarity.Â
