Megan Thee Stallion And True Religion Celebrate The Hot Girl Holidays Early With New Campaign
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In Juneās āAccent,ā Megan Thee Stallion rapped, āTrue Religion, I feel like a stallion, horseshoes on my a**.ā Now, the Grammy Award-winning rapper and the denim label are bringing those lyrics to life with their Where Holiday Wishes Come True campaign, which officially launched on Tuesday (Oct. 22).
āWorking with True Religion is such a full circle moment,ā Megan shared in a press statement, per VIBE. āIāve been a fan of the brand since I was a kid, so itās really exciting to star in this campaign and bring in the Hot Girl Holidays in a special way.ā
The collaboration came alongside imagery of the Good News artist and Hunxho, who modeled menswear. In one photo, Megan wears a red crop top with the True Religion logo and jeans with matching stitching. In another, she sports a denim-on-denim look.
True Religion CEO Michael Buckley chimed in: āPartnering with Megan Thee Stallion is a game changer for us. Sheās the perfect face for our womenās business, which is thriving with double-digit growth compared to last year.ā
CMO Kristen DāArcy added, āI couldnāt be more thrilled to mark our second annual holiday campaign with Megan, who is not just a fan but also ātrueā to what our brand stands for. With a diverse, engaging approach, weāre eager to welcome both loyal and new customers into our True Religion family.ā
The āMamushiā hitmaker will unveil her second project of the year, MEGAN: ACT II, on Friday (Oct. 25). Ahead of its release, sheās dropped several hints at what fans can expect, like a possible Flo Milli collaboration and the RM-assisted āNeva Play,ā which came out in September.
The following week, on Oct. 31, Meganās documentary with Amazon Prime Video, Megan Thee Stallion: In Her Words, is slated to hit the streaming service. Itās expected to address touchy subjects, like her mother passing away and the shooting incident involving Tory Lanez.