Palomo Spain Resort 2026
Some news from Palomo Spain: Alejandro GĂłmez Palomo has hired a CEO to run operations for his label. Rosella Lopez has a robust rĂ©sumé—she started her career at Diane von Furstenberg and Polo Ralph Lauren on the sales side, then moved on to Cushnie first as its sales director and eventually as the label’s president. “I’m really just happy I can now do what I know I’m good at, which is designing,” Palomo laughed on a recent call.Â
The designer recalled a courtship period with Lopez that included a crucial, determining query: “I love your clothes,” she said, “but why are you making it so hard for women to wear them?”
And so, in addition to hiring a new CEO, Palomo Spain is officially launching womenswear with this resort collection. It’s an obvious next step, even if Palomo didn’t always envision it as part of his universe. “I mean, I’ve been making dresses the whole time,” he said, “even if the men weren’t wearing them on the red carpet.” Turning more serious, he underscored that he has in fact been dressing women in made-to-measure projects all along. It’s just that it’s a lot less newsworthy than putting guys in women’s clothes.
Why it took this long to make it official, really, is a matter of personal perspective. Designers like Palomo, whose oeuvre is in part defined and inspired by his own queer identity, see the idea of menswear as a heteronormative concept ripe for subversion. Making that point clearly takes time, but Palomo Spain the label is turning 10 next year. There’s no better time than now to solidify his foundation and focus on the future. Meaning, make sure all people who like it can buy it and wear it.
“We’re now focusing on consistency,” said Palomo, explaining that the decision to launch during resort as opposed to a main season or a runway show came from a combined appetite to test the waters and simply move forward. Palomo’s showing cadence hasn’t exactly been consistent of late, but it’s on the checklist of things to take care of moving forward. “This collection was about [streamlining] and about being serious and mature,” said Palomo, joking that it was also an exercise in distilling his design vernacular into wearable pieces as opposed to “adding feathers over crystals over lace.” Fear not, though, he hasn’t given up on them entirely. Â
This women’s debut features fabulous shirtdresses and cutesy knit separates, going-out corseted styles, strong shouldered tailoring, and the requisite gowns. The menswear has remained mostly untouched, its edge buffed ever so slightly for further commercial appeal.Â
Palomo added cocooning capelets to button-downs and jackets and draped bubble-hemmed styles for dramatic effect—these last looked like subtle references to CristĂłbal Balenciaga. Part of the next chapter for his brand, he said, is owning its Spanish heritage wholly. “It’s what makes us different,” he said. “What has been happening in music with RosalĂa and in film with [Pedro] AlmodĂłvar,” as in them becoming internationally-recognized artists with global appeal, “should be happening with us in fashion, too.” The director released his debut English-language feature, The Room Next Door, last year. Consider this Palomo’s bid for a global takeover.
