PandaScore forms strategic partnership with Tabcorp

Australian betting company Tabcorp has chosen French supplier PandaScore as its official provider of esports data and odds.

As one of Australia’s largest operators, Tabcorp has partnered with PandaScore to enhance its esports portfolio within the region. Initially, the partnership will focus on integrating PandaScore’s data and odds services for top esports titles, such as Counter-Strike, League of Legends, and Dota 2. Tabcorp aims to incorporate PandaScore’s complete suite of titles, markets, and products to support its esports growth strategy.

The collaboration will enable Tabcorp to offer a wider variety of betting options, including PandaScore’s popular player markets. And with PandaScore’s esports solutions, Tabcorp’s enhanced offering will be accessible across multiple channels, including web, mobile apps, retail betting shops and terminals in licensed venues.

David Beirne, Tabcorp’s Trading General Manager, mentioned 

This partnership with PandaScore is invaluable to our investment in esports. It gives us access to dedicated esports trading and odds creation services for the most popular titles, with eyes to build out a full esports offering fit for the next generation of bettors. This partnership is another step in creating the ultimate sports entertainment experience for our customers.

Oliver Niner, Head of B2B at PandaScore, stated:

Tabcorp is an Australian institution with outstanding visibility and market penetration and a pedigree for success. Rolling out our best-in-class esports products to a market leader in Australia builds on our existing successes in this market, and it’s one we’re confident we can continue fostering growth in.