The Bad Bunny 2026 Super Bowl Halftime Show: What We Know So Far

Arguably one of the biggest musical artists in the world right now and the most-streamed musician on Spotify for several years, per Chartmasters, Bad Bunny is the epitome of a rapper/singer on a hot streak.

Whomever else you may have wanted for the 2026 Super Bowl halftime show will just have to wait until 2027, because the NFL announced that the superstar (who is also slated to host the premiere of Saturday Night Live’s 51st season, a sure sign of a man gearing up to drop an album) will headline in 2026, and it makes sense. Bad Bunny has hometown and international appeal. He’s from Puerto Rico, which is a territory of the United States, meaning that he is American, and he’s also Latino, and Latin fans the world over buy and stream his music. With this move, the NFL can tap into a fanbase that might not already be tuning into the game.

So, though it’s several months away, here’s everything we know about the Bunny Bowl.

Where and when is the Bad Bunny concert a.k.a. Super Bowl LX?

February 8, 2026 in the Bay Area! The Super Bowl moves every year so as not to give either team a home field advantage; this year it’ll be played in Santa Clara.

What has Benito said?

In a statement, the rapper said, “What I’m feeling goes beyond myself. It’s for those who came before me and ran countless yards so I could come in and score a touchdown. This is for my people, my culture, and our history.” In Spanish, he added (translated and per The BBC), “Go tell your grandma we’re going to be the Super Bowl halftime show.”

How do people feel?

Many are thrilled. “It’s gonna be the most watch half time shower [sic] ever he gonna break news records watch,” commented one excited fan on his announcement post on Instagram. Others point to the literal billions of streams his albums get to explain why he’s a good fit for the halftime show. Some are just psyched to see him represent his culture.

Of course, there are some people who are mad. The specific gripes spouted on social media aren’t really worth getting into here, but there’s some general feeling that the NFL has alienated its core audience by choosing a performer who opposes Trump and doesn’t sing in English. And while it’s perfectly fine to wish that the organizers of the halftime show (Roc Nation and Apple Music) had gone with someone whose music is more to your taste, any sentiment that Bad Bunny is less “American” than, say, apple pie is just factually inaccurate because, it bears repeating, Puerto Rico is part of the United States and, born in Puerto Rico, the artist has been an American citizen all his life. He’s literally American. Literally he is an American.

Jamie McCarthy/Getty Images

Also, in case you thought he’s doing this for the bag, the halftime show is famously unpaid, though there’s no doubt that the exposure will make him more famous and therefore more rich down the line.

Who are Bad Bunny’s Super Bowl halftime show guests?

TBD! The rapper has collaborated with many artists throughout his career, including Drake, Cardi B, Dua Lipa, Travis Scott, The Weeknd, and J Balvin, but no one has been confirmed to join him. And if he wants, Bad Bunny can just play the stage all by himself!

What is Bad Bunny’s Super Bowl set list?

Nice try, we don’t know either—that information is under lock and key, where it will remain until show time.

This is Bad Bunny’s first show in the mainland States in years.

Okay, I know I just said Puerto Rico is in America, but bear with me for a sec: it’s also a little bit not, and on his last tour, Bad Bunny decided to skip the actual 50 states and stay in his hometown, explaining to i-D magazine, “There were many reasons why I didn’t show up in the US, and none of them were out of hate—I’ve performed there many times. All of [the shows] have been successful. All of them have been magnificent. I’ve enjoyed connecting with Latinos who have been living in the US. But specifically, for a residency here in Puerto Rico, when we are an unincorporated territory of the US
 People from the US could come here to see the show. Latinos and Puerto Ricans of the United States could also travel here, or to any part of the world. But there was the issue of—like, fucking ICE could be outside [my concert]. And it’s something that we were talking about and very concerned about.” (DHS later issued a statement saying they don’t target concerts and suggesting that BB was using ICE as an excuse because he couldn’t sell tickets
hmm.)

This post will be updated.

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