The Best Men’s Colognes 2024, According to Editors

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Viktor&Rolf Spicebomb Extreme Eau de Parfum

What we love: True to its name, Spicebomb is an explosion of sexy, masculine notes like cinnamon, black pepper, saffron, and tobacco. Trust me: This is not for a man who likes to blend in. This is, however, a perfect pick for go-getters and iconoclasts who want to stand out. Once you’ve drawn someone in, it’ll reveal its softer side: a sweet, sultry base of amber and vanilla.

Notes: Grapefruit, pimento berries, black pepper, cinnamon, cumin, saffron, tobacco, amber, black vanillaSizes: 1.7 oz., 3.4 oz.22/36

D.S. & Durga Steamed Rainbow Eau de Parfum

What we love: D.S. & Durga’s Steamed Rainbow takes a gimmick premise—one note for each letter of ROYGBIV—and turns it into something magical, a fresh scent with the distinct aroma of water vapor. I can only describe this scent as wet, but in the best way possible: sparkling and slinky like a babbling brook. The holographic label and magnetic cap make the entire experience even better.

Notes: Mandarin, orange, elemi resin, green cedar, indigo grass, violet, vetiverSizes: 1.7 oz., 3.4 oz.23/36

Maison Francis Kurkdjian Baccarat Rouge 540 Eau de Parfum

What we love: The internet-famous Baccarat Rouge 540 is widely accepted as the ultimate quiet-luxury scent. Floral and spicy, it’s completely unisex and shockingly expensive, but if you’re one to invest in your fragrances, you can’t do much better than this unique, sought-after bottle.

Notes: Jasmine, saffron, cedarwood, ambergrisSizes: 2.4 oz., 6.8 oz.