Wasserman Music and Howard University Announce Music Business Insights Program 2024

Photo Credit: Eric Dekker

Talent agency Wasserman Music is teaming up with Howard University for its second year of their Music Business Insights Program.The Wasserman Music x Howard University Music Business Insights Program was created to provide guidance, support, and inspiration to students seeking careers in all corners of the music industry. The program will encompass class takeovers and curriculum contributions for 30-60 participating students who will engage directly with leaders from across the entertainment business—from top execs at Wasserman Music, Live Nation, Atlantic Records, and award-winning singer-songwriter and producer Cautious Clay.

“We are thrilled to return to Howard University with an incredible new slate of speakers and leaders from across the entertainment industry, and the opportunity to empower another group of outstanding students who have the potential to help shape the future of the music business,” adds Denise Melanson, Senior Director of Social Impact for Wasserman.

This year’s program will cover subjects across the full spectrum of the music business, including artist management, tour booking and promotion, music publishing, live event management, marketing, and more, with guest lectures from influential entertainment executives. This year’s roster of guest lecturers and panelists includes:

Sam Alpert | SVP/Marketing — Wasserman MusicLee Anderson | EVP & Managing Executive, Wasserman MusicCallender | Vice President, Wasserman MusicCautious Clay | Singer, Songwriter, ProducerAnthony Cotton | Production Manager, Wasted PotentialDoug Foley | Account Manager, Artist Services, SeatedGavin Ryan | Senior Director, Marketing, Big Beat & Atlantic RecordsJenifer Smith | Head of Urban Tour Marketing, US Concerts, Live Nation“Our experience with Wasserman Music last year was unparalleled—from the brilliance and creativity of the agents, executives, artists, producers, and agency partners who came to participate each week to this multi-city summer internship that several of our students got to experience at Wasserman,” says Pat Parks, Assistant Professor & Area Coordinator of the Theatre Arts Administration Program at the Chadwick. A Boseman College of Fine Arts at Howard University.