Where to Buy Affordable Dresses Online and the Labels to Know in 2024

Wearing a dress is one of the most seamless ways to put an outfit together, no matter the season. You don’t need to think about much styling or layering—other than some great accessories—and they can make getting out the door in a flash for work, an event, or even packing for a vacation, all the easier. Having a few of these one-and-done dresses in your weekly rotation is the simplest way to guarantee style with ease. However, finding one that ticks the trifecta of boxes (your ideal silhouette, style, and budget) isn’t as straightforward.

The Best Affordable Dresses, According to VogueThe Reworked T-Shirt Dress: Herskind Zach T-shirt dress, $145The Laidback Denim: Favorite Daughter City denim shirtdress, $268The Essential Maxi: Éterne maxi dress, $265The Versatile Midi: The Garment Canada midi dress, $300The Minimalist Mini: Posse Emma mini shift dress, $220The Office-Ready V-Neck: ME+EM V-neck maxi dress, $195Enter our edit of small, up-and-coming labels and affordable brands offering a stylish selection of affordable dresses under $300. You won’t find widely known, fast fashion shops on this list of affordable dress brands, either. Instead, we hope you’ll discover a handful of new labels to shop for every occasion for which you might need a dress—be it minimalist, knit styles from The Line by K for everyday luxury to festive, modern silhouettes from Significant Other or even beach-ready styles from D’Ascoli that will inspire you to book that getaway in no time flat.

Below, our shopping guide on where to buy the best affordable dresses online. They all hit the $100 to $300 sweet spot, and we’ll say it’s a really good place to start.

The GarmentCreative director Charlotte Eskildsen helms the Danish-based brand The Garment, focusing on clean tailoring and knitwear. The knitted maxi dresses are not to be missed—they’re as thoughtfully designed as they are made.

The Garment

Canada midi dress

The Garment

Como maxi dress

Remain Birger ChristensenRemain Birger Christensen has become one of those niche brands that make clothes you actually want to wear, without the hefty price tags. Nineties minimalism mixed with a pinch of modern draping results in cool slips and shift dresses that you can layer up with their assortment of tailoring, basics, and more.

Remain Birger Christensen

two color minidress

Remain Birger Christensen

A-shape minidress

Significant OtherLook to Australian label Significant Other’s elevated styles for upcoming getaways and other festivities. Their relaxed shapes, often with bodycon silhouettes and cutout detailing, are flattering to the form and downright cool.

Significant Other

Esme maxi dress

Significant Other

Holly cutout mini dress

Posse the LabelSydney-based, slow fashion line Posse creates extremely desirable shapes with an elegant, modern feel. You’ll find everything from linen shift dresses to bodycon jerseys, all crafted with a “less is more” philosophy that highlights the female form.

Posse

Alice linen maxi dress

Posse

Emma mini shift dress

En SaisonFor a touch of utilitarian chic you can wear all year round, think En Saison. The brand’s cotton sundresses are too good to pass up at the moment—like this belted shirtdress and adorable khaki mini. Most styles are under $200, so it’s worth a double look.

En Saison

Avery belted midi-dress

En Saison

Hardin mini shirtdress

Favorite DaughterFavorite Daughter was founded by sisters Erin and Sara Foster, who dreamt of creating items they wished they had in their closets. The lineup of slinky slips, ribbed knit dresses, and even denim, are super wearable.

Favorite Daughter

City denim shirtdress

Favorite Daughter

Manifest dress

Third FormAustralian roots and a cult following have made Merryn Kelly’s label Third Form an up-and-coming success story. Marrying progressiveness and practicality within each and every design, the brand’s minimalist silk slips are customer favorites.

Third Form

Rolling Wave strapless mini dress

Third Form

Crush satin slip dress

Paloma WoolOut of Barcelona, Paloma Wool offers a laid-back assortment of funky, knit pieces with Spanish influence and craftsmanship. Draped, bodycon silhouettes are their specialty, and this season’s moody masterpieces are nothing short of mesmerizing.

Paloma Wool

Mob midi dress

Paloma Wool

Moebius midi dress

HelsaModel Elsa Hosk’s passion project, Helsa, is a contemporary line heavily influenced by her family and Scandinavian roots. Styles like fitted knit dresses and modern evening wear keep customers coming back for more, drop after drop.

Helsa

off shoulder mini dress

Hill House HomeBy now, you have probably heard of the Nap dress—the smocked silhouette made famous by Hill House Home’s founder Nell Diamond—but the brand also offers a collection of dresses in various silhouettes, that will take you from brunch to a dinner party in no time flat.

Hill House Home

Ophelia dress

Hill House Home

Matilda dress

ÉterneExtensive market research and trial and error led stylist ChloĂ© Bartoli to produce Éterne, a seasonless line of highly-crafted essentials. The buttery soft, tube dresses are a mainstay for the brand, coming in a variety of necklines, hem lengths, and neutral colorways.

HerskindMother daughter duo Birgitte and Andrea Herskind focus on timeless silhouettes with the classic, Danish design touch and ecocentric sensibilities. You’ll find everything from organic cotton, T-shirt dresses to viscose maxis you’ll want to wear on the regular.

Herskind

Zach T-shirt dress

Baum Und PferdgartenFashion is all about playful contrasts, for Copenhagen-based creative directors, Rikke Baumgarten and Helle Hestehave. Their line of covetable dresses and ready-to-wear essentials hark on texture, print, and bold color.

Baum Und Pferdgarten

Jua maxi dress

Baum Und Pferdgarten

Anwita colorblock dress

The Line By KKarla Deras’s line of minimalist-centric designs offers sleek yet comfortable styles that accentuate the body. Ethically made in LA, The Line by K is best known for stretch cotton and modal dresses, which take luxe basics to another level.

The Line By K

Candela dress

The Line By K

Elisa slip maxi dress

ME+EMBritish label ME+EM was created by Clare Hornby, in order to redefine modern luxury for busy women. There is a simplicity and versatility to every garment, allowing all of these dresses to go from day to night, with a simple change of accessories.

Amy LynnDesigned by a sister duo straight out of London, Amy Lynn’s vibrant, party-ready shapes make the brand a must-try. Everything is produced in a family-owned factory in the UK, ensuring an ethical production process, and with most styles averaging around $200, you may just end up snagging a few.

Amy Lynn

Audrey off-the-shoulder midi dress

Amy Lynn

puffball midi dress

SoeurFrench for sister, Soeur was created by Domitille and Angélique Brion with the hopes of bringing timeless yet relevant wardrobe pieces to women of all generations. Travel-inspired and artisanal details can be seen through their uncomplicated shirt dress silhouettes and satin slips.

VenroyPurposeful design and responsible production are at the forefront of Sean Venturi’s vision for Venroy, whose offerings often use eco-friendly fibers and biodegradable elements. Whether a ruffled, party-ready mini or a classic polo style, these dresses are lasting wardrobe staples.

Venroy

sheer ruffle mini dress

Venroy

slinky knitted polo dress

Silk LaundryCreative director Katie Kolodinski has been perfecting the art of the ’90s slip dress since establishing Silk Laundry in 2015. The brand’s effortless dresses (made primarily from, you guessed it
 silk) were designed to be worn on rotation weekly. Fun fact: Sienna Miller is a noted fan.

Silk Laundry

90s slip dress

Silk Laundry

crochet scoop neck dress

Massimo DuttiQuiet luxury is the essence of the Massimo Dutti brand and has been since its origins in 1985. High-quality fabrics in straightforward shapes make for dresses that you’ll turn to often and will remain in your closet for years to come.

Massimo Dutti

box pleated shirt dress

Massimo Dutti

midi dress with gathered detail

Emily LevineBased in Milan, Emily Levine focuses on timeless silhouettes through a slow fashion process, celebrating artisanal production processes. The results are effortless, airy dresses you will want to wear on every holiday adventure.

Emily Levine

spaghetti dress

Emily Levine

Ila blouse dress

Deiji StudiosAnother Aussie brand, Deiji Studios (meaning “daisy” in Japanese), has quickly risen to fame thanks to comfortable, linen and cotton fabrications that blur the lines between loungewear and ready-to-wear. Hypoallergenic, breathable, and biodegradable—what is not to love?

Deiji Studios

Arc tie-detailed mini dress

Deiji Studios

tie-detailed midi dress

Flore FloreClean and classic, organic cotton basics are the foundations of Amsterdam-based brand, Flore Flore. Founded by FlĂČrian van Zuilen, find flattering tank cuts and comfortable shapes that are made to be worn over and over.

Flore Flore

Joline midi dress

Flore Flore

Esme sleeveless mini dress

D’AscoliD’Ascoli blends both ancient and modern techniques when creating each dress in their design studio in India. Bohemian-inspired silhouettes are made using everything from digital print processes to hand-embroidery, resulting in truly distinct, one-of-a-kind garments.

D’Ascoli

Sahas floral-print midi kaftan

Essentiel AntwerpDashing hues and vibrant patterns are what make Essentiel Antwerp so unique. Look to the brand for whimsical dresses, inspired by founders Esfan Eghtessadi and Inge Onsea’s love for color and curiosity.

Essentiel Antwerp

Eclectica printed midi dress

Essentiel Antwerp

all-over leopard-print shirt dress

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